Healthcare is really about relationships – doctors, nurses, patients. You rarely notice the tools of the trade but they say a lot about the team in the room. Is it clean, organized, and ready for your procedure? As a photographer, it’s an opportunity to create images that can evoke a mood; in this case, clean and dynamic.
https://i1.wp.com/www.mlobiondo.com/wp-content/uploads/2019/01/lobiondo-healthcare-pharma-medical_5187.jpg?fit=1500%2C633&ssl=16331500Michael LoBiondohttps://www.mlobiondo.com/wp-content/uploads/2015/08/LoBiondo-Text-Arial-Giovanni-750.pngMichael LoBiondo2019-01-22 08:57:482019-01-22 08:57:48Healthcare Photography - Tools In The Room
There are many avenues to creating a successful image, even when the conditions aren’t ideal. In this project, our challenge was that we had little time to create images and unappealing warehouse lighting. It was also important to the client that the warehouse be non-specific. Using various light sources, we crafted an image that shows the intention and focus of the security guard, as well as the use of new tech.
“Sometimes, the best image is behind you”. We were coming back from a location shoot at Lake James and I wanted one more shot to finish the story. There were lots of trees at the location so we didn’t get to see the sunrise like I wanted. As we crested the hill on the way home, I looked in the rear view mirror and there it was!! While trying not to run off the road, I jumped out of the car and clicked off a few frames as dark settled in. This is why a tripod goes 360 degrees!
https://www.mlobiondo.com/wp-content/uploads/2015/08/LoBiondo-Text-Arial-Giovanni-750.png00Michael LoBiondohttps://www.mlobiondo.com/wp-content/uploads/2015/08/LoBiondo-Text-Arial-Giovanni-750.pngMichael LoBiondo2018-12-20 13:42:142018-12-20 13:42:36It pays to look behind you...
https://i0.wp.com/www.mlobiondo.com/wp-content/uploads/2018/12/lobiondo-holiday-joy-card2018.jpg?fit=800%2C576&ssl=1576800Michael LoBiondohttps://www.mlobiondo.com/wp-content/uploads/2015/08/LoBiondo-Text-Arial-Giovanni-750.pngMichael LoBiondo2018-12-20 12:43:062018-12-20 13:15:42May Your Holidays Be Full Of Joy
Summer’s end is here. We had a great summer and as the projects get complete, we will share more of our favorite images (ya’know, the client wants them first!!). We traveled up and down the east coast from Ft. Lauderdale to Parsippany (that’s New Jersey) with a range of projects from industrial to lifestyle. We even got to sample some New Jersey crabs and spaghetti…OH MY!
So there’s time for one last round…even if it’s on the putting green!
https://i1.wp.com/www.mlobiondo.com/wp-content/uploads/2018/08/lobiondo-lifestyle-location-golf-summer_2370.jpg?fit=1500%2C949&ssl=19491500Michael LoBiondohttps://www.mlobiondo.com/wp-content/uploads/2015/08/LoBiondo-Text-Arial-Giovanni-750.pngMichael LoBiondo2018-09-03 10:37:242018-12-20 13:53:29The Last Days of Summer...
https://i1.wp.com/www.mlobiondo.com/wp-content/uploads/2018/07/180117_accurex_0849.jpg?fit=1500%2C949&ssl=19491500Michael LoBiondohttps://www.mlobiondo.com/wp-content/uploads/2015/08/LoBiondo-Text-Arial-Giovanni-750.pngMichael LoBiondo2018-08-13 09:45:202018-12-20 13:52:11Here's To The Women Who Work Through Lunch!
The problem with shooting glass is the glass can act like a mirror; it sees everything in the background, plus all of my production lights and sometimes me, behind the camera.
The cool thing about shooting glass is it can create fabulous reflections of your subject. It’s all a matter of angle or “perspective,” as I like to say.
This client makes glass windshields for trucks and huge window panels for skyscrapers. Both production locations afforded the opportunity to play off of the reflections of the surroundings and of the people working in the plant.
We also got to photograph glass processes in a large plant in Texas where, as you know, everything is bigger (big plant, big sky, etc, etc!!)